Understanding the true shape of the innovation curve
Smart companies know the optimal time to jump into new areas of innovation, says Vito Di Bari — “when nothing appears to be happening.”
Most major technology innovations hit the headlines decades before they can actually be exploited. As a result, companies struggle to understand how such changes — the world wide web, mobile apps, the Internet of Things, Big Data and so on — will impact of their industry, and when they need to invest to safeguard their prosperity.
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